There is a lot of chatter about APIs right now. Should companies implement them? What is the best functionality to expose to the world? Will this help or hurt the brand? These are all common questions that have different answers depending upon a given brand. Choosing which fork in the API road to take, or choosing to take multiple paths, is a matter of careful consideration.
After a decade or two of eCommerce continually reshaping itself, suddenly we’re in an environment where it makes sense to share certain aspects of a business with everyone. If a Continue reading